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MNP Consumer Debt Index
For more than nine years, White Rabbit PR has partnered with MNP LTD to strengthen its national profile and position its Licensed Insolvency Trustees as trusted experts on debt and personal finance. Working with MNP's internal and research teams, we helped launch the MNP Consumer Debt Index, transforming quarterly consumer research into timely national and regional stories about the financial pressures facing Canadians. Today, the Index is a recognized source for journalists covering household finances, receiving 3,000+ earned media features annually with coverage in every target market across Canada.
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Campaign Impact
3000+
earned media features annually
27%
growth in annual media coverage
National & Regional Reach
news coverage​ in every target market
Media Features Include
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